AUM Creative Capital and Goldsmiths University

SME Partner AUM Investments Limited Trading as AUM Creative Capital (Jaisimha Sunnil) Academic Partner  Goldsmiths University of London (Mick Grierson) Project Title Audio Encrypted Data Waves (AEDW) Project Description AUM Creative Capital is a creative software company currently developing mobile/web technology with a particular focus on the creative music, advertising and broadcasting industries. This project will facilitate the creation of …

Fusion Collaborative Awards Projects

AUM Creative Capital and Goldsmiths University

ROUND 4

SME Partner

AUM Investments Limited Trading as AUM Creative Capital (Jaisimha Sunnil)

Academic Partner 

Goldsmiths University of London (Mick Grierson)

Project Title

Audio Encrypted Data Waves (AEDW)

Project Description

AUM Creative Capital is a creative software company currently developing mobile/web technology with a particular focus on the creative music, advertising and broadcasting industries. This project will facilitate the creation of a “sound based messaging system” that can be read or request a computer/mobile to perform an action in real time (by layering a message within an “ordinary audible sound” without being noticeable) in any digital media with audio content element.  The completion of the project will allow the company to launch several new product platforms which could be licensed to brand agencies, all based around this core technology piece of work.

Queen Mary - University of London
Arts & Humanities Research Council
European Union
London Fusion

Creativeworks London is one of four Knowledge Exchange Hubs for the Creative Economy funded by the Arts and Humanities Research Council (AHRC) to develop strategic partnerships with creative businesses and cultural organisations, to strengthen and diversify their collaborative research activities and increase the number of arts and humanities researchers actively engaged in research-based knowledge exchange.